The opportunity
Turn festival traffic into a destination.
Bamboo Lounge sits directly on Trade Street, at the center of Winston-Salem's Annual Pride Parade & Festival. With the street closed and thousands of guests moving through downtown, Pride Patio Party was designed to make the venue an essential part of the celebration - not simply a bar beside it.
Months of preparation connected the visual identity, cocktail program, lighting, audio, decor, signage, wristbands, and photo experience into one continuous guest journey. From 11:00 AM until 1:00 AM, the room evolved with the day while staying unmistakably Bamboo.
Experience details
- Event
- Pride Patio Party
- Date
- Saturday, June 13, 2026
- Venue
- Bamboo Lounge
- Location
- Trade Street - Winston-Salem, NC
- Hours
- 11:00 AM-1:00 AM
- Format
- All-day Pride festival activation
Production approach
One identity, carried through the entire day.
FP Presents shaped the event from months-out planning through implementation, pairing the venue's character with a purpose-built Pride experience designed for flow, participation, visibility, and sales.
Experience features
What brought the event to life.
Photo Booth
Branded guest capture
DJ
Live music programming
Signature Cocktails
Event-specific specials
Lighting Design
Atmosphere and focus
Audio Production
Room-filling sound
Signage & Branding
Identity in every detail
Custom Wristbands
Branded guest credentials
Decor & Scenic
A transformed environment
The event poster
A campaign image as colorful as the day itself.
The Pride Patio Party poster brought the event's saturated palette, signature cocktail program, live DJ, and photo booth into one bold promotional piece designed for print and social sharing.
Every FP Presents event receives an original poster designed to introduce the concept before the doors open.
Daylight to late night
The full experience.
Follow Pride Patio Party from its daytime arrival and branded guest touchpoints through the nighttime street celebration.
A room transformed before nightfall
Lighting and decor brought Pride color into Bamboo Lounge while preserving the venue's intimate, tropical character.
A custom capture experience
A fully branded photo booth gave guests an easy way to become part of the event and take the moment with them.
The brand in every detail
Custom wristbands carried the event identity through the guest journey and supported practical all-day operations.
Specials built for the occasion
Illuminated point-of-sale signage made the featured cocktail visible, legible, and tempting at the bar.
A menu with personality
Signature cocktails and playful copy translated the party's voice into a clear, memorable guest choice.
Trade Street at the door
Bamboo Lounge became a natural destination within the larger street festival, keeping the energy moving between the venue and the city.
The reason for every detail
A welcoming, high-energy environment gave guests a place to celebrate together from late morning into the early hours.
Behind the scenes
Three views of the celebration.
A street-to-interior look at how the Pride Patio Party lighting and atmosphere connected Bamboo Lounge to the larger Trade Street celebration.
The venue joins the street
The illuminated storefront made Bamboo Lounge a visible, active destination within the Trade Street festival.
Color across the patio
A closer look at the layered lighting that carried the party atmosphere through the outdoor guest space.
The experience continues inside
The interior view shows how lighting and decor extended the event identity throughout the venue.
Swipe or scroll to explore all 3 clips.
Create the next experience